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Top 5 Slideshare Marketing Tips

Guest post by Kristina Allen, Online Marketing Manager at ion interactive, the makers of the LiveBall marketing optimization software. One of my favorite social marketing activities right now is creating Slidesharepresentations. Slideshare is a directory of presentations. Think of it as YouTube, but for Powerpoint. I really love creating short (read: easily consumable) but informative Slideshares (view example) and then socializing them with my networks. The presentatio...

Posted On: 05/04/2015

The Marketer’s Guide To SlideShare

I want to show you a big opportunity that leads to other big opportunities. This “opportunity” gets 60 millions visitors per month and has an Alexa Rank of 174. You don’t want to miss out on it, do you? The good news is that you can handle this. I’m not talking about writing an article for the New York Times. And, so far, there isn’t very much competition to face while taking advantage of this opportunity. I’m talking about “The Quiet Giant of Content Marketing,” also ...

Posted On: 05/04/2015

How to Use Google Analytics Acquisition Reports to Know Where People Are Coming From

Do you want to know how people are finding your website? Do you want to learn more about Acquisition reports in Google Analytics? When you know your biggest traffic sources, you have a better idea of where to spend your time and money. In this article I’ll share how Google Analytics Acquisition reports can help you drive traffic and sales. Note: One way to get the most out of any Google Analytics data is to set up conversion goals. If you haven’t done this already, set up ...

Posted On: 17/08/2014

Five Ways a Business Grew 800-Fold With Social Media

Do you want to increase your sales, but don’t have money for advertising? Would you like to grow your business using social media? In this article you’ll discover the social media “Secret Sauce” that anyone can use to grow their business without spending money on advertising. The Cheapskate’s Guide to Marketing Alison Prince–a self-described “cheapskate at heart” and owner of Pick Your Plum, an online retailer specializing in limited-time discount deals–grew ...

Posted On: 28/06/2014

7 Ways to Increase Your Blog’s Social Media Shares

Are your blog posts irresistibly sharable? Do you want more people sharing your content across social channels? Blog posts are the hub of your social media presence. In this article you’ll discover how to use your blog to improve social media shares on Facebook, Twitter and Pinterest. #1: Integrate Blog and Social Media Comments Many bloggers are discovering something interesting: When they update Facebook with a link to a new blog article, fans are leaving comments on t...

Posted On: 15/06/2014

YouTube For Smart Social Marketers

Something Smarter this way comes. Socialbakers is busy tallying data about the posting habits of the brands nominated for our very first Smart Social Marketers Awards. Hundreds of brands are already vying to find out who keeps their audiences most frequently engaged! While the Smart Social Marketer Award will only recognize brand page performance on Facebook, we wanted to use the same methodology and apply it to YouTube videos in order to demonstrate how the idea of posting often and ...

Posted On: 31/05/2014

Social Photos Generate More Engagement: New Research

Do you want more engagement from your social media fans and followers? Wondering what kind of content will help you achieve that goal? New research confirms that photos could be the “holy grail” of social media engagement. In this article I’ll share what you need to know about maximizing engagement on Facebook and Twitter. #1: Photos Are Worth a Million Likes Photos are the primary type of content posted and shared on Facebook. According to March 2014 research publis...

Posted On: 24/05/2014

How to Get Your Business Started on Instagram: 5 Tips

Are you looking for ways to get your business started on Instagram? Do you have an Instagram account, but are unsure how to use it? Instagram is a wonderful platform to use to provide your audience with unique visual content, while encouraging community engagement. In this article I’ll show you five tips on how to use Instagram for your business. Why Use Instagram? As the popularity of photo sharing apps continues to rise, more and more businesses and marketers are ...

Posted On: 24/05/2014

How Do I Increase My Views on YouTube for Free?

YouTube is an excellent marketing tool that will help you increase brand awareness and help you build a positive image for your company. While it is a great addition to your online marketing strategies, you do need to get a lot of views to really make a difference. Having a lot of views shows the search engines that you have valuable content that people want to see. This will move you up in rank and make your videos even more visible. When your videos show up in searches, more ...

Posted On: 27/04/2014

How to Increase Your Social Media Click-Through Rates

Want more traffic to your website? What if you could double the click-through rates of your social media updates? Extra traffic from Facebook, LinkedIn and Twitter would be nice, right? In this article you’ll discover four steps for crafting a great call to action that improves click-throughs. Why Driving Traffic Matters Your website is the hub of your online marketing efforts. It’s where your audience can find the answers to their questions and where you deepen relati...

Posted On: 27/04/2014

5 Instagram Tools to Better Manage Your Marketing

Is your business using Instagram? Do you need better tools? Many marketers haven’t adopted Instagram because it doesn’t offer the right tools to help them use it effectively. Here are five Instagram tools to help you become more efficient with Instagram. Why Instagram? Instagram is a rapidly growing photo and video sharing platform with more than 150 million users and 16 billion photos shared. Over 55 million photos are shared on Instagram to a very engaged community e...

Posted On: 27/04/2014

6 Ways to Use Pinterest to Promote Your Brand

Is Pinterest part of your marketing strategy? Have you ignored Pinterest because you think your brand isn’t a fit? Every brand has a story to tell and visual content can help you tell it. Sharing your story with Pinterest’s engaged and active audience via compelling pictures is a great place to start. In this article you’ll see how six brands got creative with Pinterest and captured new followers and interest. Why Pinterest? Visual marketing is the current trend,...

Posted On: 27/04/2014

3 Steps to Getting Started With Social Media

With so many social networks to choose from, how do you decide the best social networks for your company? Not all networks are created equal; each comes with its own specific benefits, features and uses. This 3-step guide will help you choose the best social networks based on your business, experience and community. #1: Find Your Community If you’re just getting started in social media and are weighing which platform to join first, search for your business on various network...

Posted On: 26/04/2014

5 Ways to Increase Your Facebook Fan Engagement

Want to increase your Facebook fan engagement? Keep reading for some simple techniques to get your fans more involved. Even if you’re active on your Facebook page’s wall by posting regular status updates, interacting with fans and answering questions, you’re still missing out if you aren’t using calls to action. A call to action encourages or even incentivizes fans’ responses to your content, and it can be as basic as a simple status update. Your fans will enjoy inte...

Posted On: 26/04/2014

3 Unconventional Ways to Boost Your Facebook Engagement

Do you want more Facebook fans without running contests or advertisements? Are you interested in increasing the engagement on your Facebook Page? If you’re looking for some creative ways to boost your brand’s profile on Facebook, here are three ways to do it that don’t involve giveaways or advertising. #1: Crowdsource Crowdsourcing is a term credited to Jeff Howe, who wrote about the phenomenon for Wired magazine back in 2006. He defined the concept as a “new pool of c...

Posted On: 26/04/2014

Our Guarantee

At OzSocial, we have two simple guarantees. Firstly, we guarantee that you'll receive exactly what you paid for, or more (we usually overdeliver on fan packages). Plus, we also guarantee you'll be happy with your purchase, both in terms of the quality of the work, and customer service. If, for whatever reason, you aren't happy with the work that we've done, please get in touch with our support team so we can discuss the issue further.